Research

This is where you will find published research on the NSW museum and gallery sector. Guess Who’s Going to the Gallery, and Guess Who’s Going to the Museum are listed along with the National Touring Report, the Horizon Reports, and the economic value study into cultural facilities in NSW.

Guess Who’s Going to the Gallery: Hunter and Western Sydney report

Guess Who’s Going to the Gallery? is a strategic audience evaluation study spanning from 2007 to 2010 undertaken by M&G.

Audience Research Toolkit

The Audience Research Toolkit, developed by Creative Victoria, is a one stop shop for anyone wanting to understand their market and identify gaps and growth areas.

Cultural Tourism in Regional NSW – Report

In 2024, the NSW Regional Arts Network partnered with Patternmakers to deliver a new analysis of cultural tourism in regional NSW. With the NSW Government's emphasis on 'experience tourism,' this report highlights the scale of cultural tourism and identifies opportunities for its growth and development.

Museum Social Impact Toolkit

The Museum Social Impact Toolkit is a guide for museums to collect and analyse social impact data. Developed by the Utah Division of Arts & Museums.

2022 NSW Museum & Gallery Sector Census

As part of the Museums & Galleries of NSW research program, we conduct a comprehensive Census every four years to gather reliable data on collections, staffing levels, facilities, funding, and visitation within the sector.

Covid-19 Sector Survey – Report 2021

The 2021 results of our survey into the economic and operational effects that the shutdown and continued restrictions have exacted on museums, galleries and Aboriginal keeping places in NSW.

Covid-19 Sector Survey – Report 2020

The final results of our survey into the economic and operational effects that the shutdown and continued restrictions have exacted on museums, galleries and keeping places in NSW.

Who’s Coming? Respectful Audience Surveying Toolkit

Do you know who's coming to your events and programs - and who isn't? The team at OF/BY/FOR ALL has developed a toolkit to give you a free, simple, step-by-step guide to collecting high-quality participant data. You can use it to create a plan, build a survey, and start collecting data right away.

2018 NSW Museum & Gallery Sector Census

The overall objective of this study was to gain factual and reliable data for the sector on collections, staffing levels, facilities, funding and visitation.

GLAM Innovation Study

Challenges and Opportunities for Australia’s Galleries, Libraries, Archives and Museums

Guess Who’s Going to the Gallery: NSW state report

Guess Who’s Going to the Gallery? is a strategic audience evaluation study spanning from 2007 to 2010 undertaken by M&G.

Adding Value!

How cultural facilities contribute to the local economies of the NSW Evocities.

National Touring Survey Report

The National Touring Survey collected responses from 95 small to medium public galleries, university and community art galleries from across Australia in early 2013.

Guess Who’s Going to the Gallery: Sydney metro report

Guess Who’s Going to the Gallery? is a strategic audience evaluation study spanning from 2007 to 2010 undertaken by M&G.

Horizon Reports

The Horizon Reports are a publication of the New Media Consortium and the Marcus Institute for Digital Education in the Arts. New technology trends, impacts and challenges are identified and discussed and each technology is explored in detail with case studies.

2013 NSW Museum and Gallery Sector Census and Survey

Early in 2013, M&G NSW undertook a comprehensive census and survey of the sector. Find out the results here.

Understanding Museums: Australian Museums and Museology

A history of museums in Australia since the 1970s, covering issues in museology, regional museums and galleries, Indigenous people and museums, art museums, science museums, and museums and history.

An economic value study

This M&G NSW study reveals the positive contribution to local and regional communities and their economies made by the council-operated museums, galleries and performing arts centres.

Guess Who’s Going to the Museum?

This study is an initiative of M&G NSW. It examines museum audiences, their similarities, as well as their differences to gallery audiences.

Benchmarking Reports for Small to Medium Museums and Galleries in New South Wales

These Benchmarking Reports have been developed as part of the 2022 Museums & Galleries of NSW Sector Census, offering valuable insights into the operations of small to medium sized museums and galleries across the state.