In this section there is a broad range of information on arts management and advocacy; marketing and branding; cultural policy; legal, copyright and complicance-related resources; and tips for writing press releases. This is also where we keep the National Standards for Australian Museums and Galleries document.

Change is Inevitable: The Essentials of Succession Planning
Webinar presented by the California Association of Museums - Succession planning keeps your organisation moving forward during the inevitable changes that come with running a nonprofit.
Writing a Strategic Plan
Create NSW guide for Independent Arts & Cultural organisations - multi-year funding program.
Planning a Regional Gallery
A public art gallery is an important cultural and social focus for any community. Here is a checklist for what to consider and plan for.
Image Licence Template
Use this template to create your own image licence.
Not for Profit Law Information Hub
Legal resources for not for profit organisations.
Copyright: the basics
Definitions and terms explained.
Taxation requirements for not-for-profits
Australian Taxation Office requirements for NFP non-government organisations.
Legal requirements: Insurance and compliance
Legal requirements for not-for-profit, non-government museums, galleries and Aboriginal keeping places in NSW.
Marketing for Museums
An introduction to the fundamentals of marketing and the importance of understanding your audience.
Align your business plan with local council policies and objectives
Strategic planning resource on aligning your cultural Business Plan with NSW local council policies and objectives.
Arts advocacy
Develop an arts advocacy strategy using this M&G how-to guide.
Arts Leadership
A seminar looking at the challenges of leadership in contemporary arts organisations and asks the question: what is needed for successful leadership in the arts?
Communicating a creative vision
Strategic planning resource for creative and community based organisations.
Cultural Policy
An insight into what changes there will be for the artist community because of new National Cultural Policy.
Describing your Brand
The importance of a single message and being 'on brand' when developing a strategic or communications plan.
National Standards
These are the national standards for Australian museums and galleries.
Rebranding for Cultural Organisations
The decision to rebrand represents both a risk and opportunity - know what to consider if taking this step.
Tourism with integrity
Best practice strategies for cultural and heritage organisations in the tourism industry.
Writing a press release
A step by step guide to preparing a press release.
Putting together a brief for a consultant
What to consider when preparing a project brief for a potential consultant.
Tax guide for arts organisations
This guide will help not-for-profit arts/cultural organisations and individual artists understand the formalities associated with receiving philanthropic income.