New online resources for engaging with your audience digitally


Throughout the year we present regular professional development events and workshops to support the museums and galleries sector in NSW. In April we partnered with Ortelia Interactive and Wezit France, to deliver a one day introductory workshop on digital engagement at the Museum of Contemporary Art. The workshop gave examples of various digital engagement tools and technologies available and explored ways to manage digital projects, from writing a brief for a developer to devising a budget.

The ideas and discussions that came out of this workshop highlighted a lack of locally relevant guidelines in the area of digital engagement. As a result we are pleased to release three new resources as part of our Engaging Art audience development initiative. They can be used together or separately to develop, implement and resource your next digital project.

  • Design Approaches to Digital Projects – A Beginners Guide – Written by Ségolène Valençot, International Projects Manager for digital companyWezit, France, this is a guide to help you brainstorm, research and develop a digital or transmedia project for your museum or gallery.
  • Digital Engagement: Connecting with your audience – Written by Lazaros Kastanis, Director at Ortelia Interactive Services, Australia, this is a guide to implementing a digital project, and is intended for anyone planning to use digital technologies to enhance the galley or museum experience using external resources/contractors.
  • Digital suppliers list for museums and galleries – This resource is a handy list of suppliers to start you on your journey into expanding reach through digital tools.

For more information on our professional development events visit the website here or sign up to our bimonthly newsletter, ALERT.