Ellipsis & Company Pty Ltd

Ellipsis & Company

Ellipsis are experts in customer strategy, loyalty and data insights. We take a data-driven approach to helping our clients make better decisions about how to manage and grow value, we call this Customer Science®. We use a combination of consulting and best-in-class partnerships to deliver an exceptional end-to-end service. Our highly experienced team has worked on 100+ projects across 40+ years, in the US, Europe, Australia, and across Asia Pacific.

At Ellipsis, we recognise that our clients are on a journey to customer-centricity, and we support them wherever they are on that 4-stage journey:
• Diagnose: customer strategy, data insights, journey mapping
• Design: program design, customer segmentation
• Implement: marketing automation, personalisation
• Optimise: propensity modelling, lifecycle design, engagement scoring


Spotlight Retail Group
May 2015 to current
Marketing Automation Roadmap & Data Insights

Medibank Private Ltd
June 2017 to current
Business Case & Analytics Support

Sydney Cricket Ground Trust
Jan 2019 to Dec 2019
Cashless Stadium & Communication Strategy

Jul 2019 – Dec 2019
Marketing Process Design

Estee Lauder Companies
May 2015 to current
Customer Insights

Suite 905, 6a Glen Street
Milsons Point
Milsons Point NSW
Phone: 02 8024 5913

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Year Commenced: 2014
Number of Staff: 13
AICCM member: N/A
GST Registered?: Yes
ABN: 24 600 863 554