The role is responsible for managing the AM’s social media channels to bring the AM’s collections to life and build audiences for topics including AM exhibitions, programs and science initiatives, while driving revenue and awareness. The successful candidate’s creative and motivated mindset will drive new ideas and strategies to increase our audience and online engagement.
The Content Producer will manage the organic social media publishing schedule and content plan, and align activity with other teams, including PR and Marketing. The Content Producer will help evolve the AM’s presence on social platforms, testing new products and ideas, keeping up-to-date with platform developments, advising and training colleagues, providing analysis on overall performance, monitoring customer perceptions and identifying key influencers and opportunities.
The AM is looking for an experienced, energetic and proactive Content Producer who thrives on seeking out ideas and stories to create engaging content for the AM’s hero social media channels (Facebook, Twitter, Instagram, LinkedIn).
This position provides an outstanding opportunity for an excellent communicator and storyteller with creative and journalistic flair and strong attention to editorial detail and factual accuracy to join a passionate Marketing and Communications team.
- Relevant tertiary qualifications and experience managing social media, digital marketing and digital communications.
- Excellent video and photographic skills and experience, including creation of content, shooting, editing and production with the ability to optimise this content for social media platforms.
- Willing and able to undertake out-of-hours monitoring as required.
Knowledge & Experience
- Excellent digital knowledge and skills including statistical analysis and reporting, SEO, SEM, PPC and other digital platforms, and experience using Adobe Creative Cloud (Illustrator, Photoshop, etc.), video editing software and social media management tools (Hootsuite).
You might also be interested in:
This job is with the Museum of Contemporary Art Australia and closes on 31 January 2022.
Swayn Senior Fellow in Australian Design
This job is with the National Museum of Australia and closes on 30 January 2022.
Audience Research and Evaluation Manager
This job is with the National Gallery of Australia and closes on 17 January 2022.